Object hyperlinking is a neologism that usually refers to extending the Internet to objects and locations in the real world, by attaching object tags with URLs as meta-objects to tangible objects or locations which can then be read by a wireless mobile device and information about objects and locations retrieved and displayed. Object hyperlinking...
f-Commerce: The Rise of Social Commerce
f-Commerce, also known as Facebook commerce and f-comm, refers to the buying and selling of goods through Facebook. f-Commerce is a subset of Social Commerce, the use of social network(s) in the context of e-commerce transactions. These transactions can be completed either on the Facebook, or off-Facebook using their Open Graph.
QR codes, mobile tagging and hardlinking
The QR code on the left contains my VCard contact information.
The act of linking from physical world objects is termed hardlinking or object hyperlinking, terms which sound delightfully like they come straight off the pages of a William Gibson novel.
QR codes can be used for a variety of uses, broadly divided into commercial, public...
Social Marketing 101
Here’s an annotated list of the 10 recommended steps to starting a social marketing campaign that triggered this blog. Schedule some time each day to work on the social marketing campaign Sign up for the major social news sites: Digg.com, Propeller.com, Mixx.com. Don’t submit anything to these sites until you have filled out your...